Global Social TV Market to Witness Steady Growth at +13.15% CAGR with Top Market Players like Spredfast Inc., Sprinklr Inc., Telescope
Television
is a major component of modern society. It is not only a dominant media
activity but is also considered the most exciting and influential media type.
Social TV is the interaction of television program or television content on
social media. Millions of people now share their TV experience with other
viewers on social media such as Facebook, Twitter, and Instagram by using
smartphones, laptops, computers, connected or smart TV, and tablets. TV
broadcasters are increasingly sharing video clips about television content on
social platforms to enhance audience engagement.
The
global social TV market was valued at US$206.97 billion in 2018 and is expected
to grow at a CAGR of 13.15% to reach a market size of US$+367.19 billion by the
year 2026.
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Top Key Players of Social TV
Market:
Spredfast
Inc., Sprinklr Inc., Telescope, Inc., Flowics, Snipperwall, iPowow Ltd, Sprout
Social Inc., Socialbakers Ltd., Megaphone Inc., never.no, SentabTV, Talkwalker
Inc., and Vizrt Group AS.
The
social TV market includes the technologies or platforms offered by companies to
interact with the audience by broadcasters. The global regions such as North
America, Middle East & Africa, Europe, Asia-Pacific, and Latin America. All
the key attributes and the industry chain structure of the Social TV Market have
been covered in order to present a clear picture of the market for the readers.
The dynamics impacting the growth of the market such as the drivers and
restraints have also been presented through this research report.
Global Social TV Market: Type
Segment Analysis:
·
Application
Server
·
Catalog Server
·
Communications
Server
·
Computing Server
·
Database Server
·
Fax Server
·
File Server
·
Game Server
·
Mail Server
·
Media Server
Global Social TV Market:
Application Segment Analysis
·
Home Use
·
Commercial Use
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The
key opportunity areas in the market and the top trends impacting the
development of the Social TV Market have also been presented through this
report. The current growth and development patterns of this market have also
been encapsulated in this study. The competitive background section of the
report covers the key vendors and throws light on the strategies being adopted
by them for better penetration into the market.
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